Branding®

Branding®

A brand must REGISTER in the minds of busy people.

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Apple® Honda® Amazon® Google® Rolex® Disney® Coke® Fedex® Tesla® Nike® Twitter® Ikea® Michelin® Youtube® PayPal® Intel® Starbucks® 3M® Colgate® Lego® Uber®

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Why do the best brands have the best branding?

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“I can’t remember the name?” Recollection is the start of any interaction. If prospects cannot recall your brand, they will not call on you. It’s simple.

What is Branding? “Branding is a specialized area of expertise that helps consistently distinguish an organization, its property, products, services and communications; enabling instant identification by its stakeholders.” – Saldanha